The journey of Pizza Galleria founder Sandeep Jangra on Shark Tank India Season 3 has been nothing short of a rollercoaster ride, showcasing the power of publicity and the impact of television exposure on business growth. Despite facing rejection from the investors on the show, Jangra’s appearance proved to be a turning point for his brand, catapulting it to new heights of success.
In a recent revelation on Ayushman Pandita’s podcast, Sandeep Jangra shared how the exposure on Shark Tank India significantly boosted Pizza Galleria’s sales almost immediately after the episode aired. The endorsement of their tandoori paneer pizza by the sharks quickly propelled it to the top-seller status, demonstrating the tangible impact of television visibility on consumer behavior.
Jangra humorously remarked in Hindi, “They (sharks) said that making pizza is not rocket science, but my rocket has taken off.” This statement encapsulates the meteoric rise experienced by Pizza Galleria following their appearance on the show.
One particularly noteworthy observation was the surge in late-night deliveries following the airing of the episode. With some outlets operating until the early hours of the morning, the episode’s broadcast at 10 pm coincided perfectly with the peak hours for late-night orders. The immediate impact was undeniable, with sales skyrocketing to levels previously unseen during that time frame.
The ripple effect of Shark Tank India’s exposure was felt beyond just increased sales figures. Jangra recounted receiving a flood of calls and messages from intrigued viewers, eager to learn more about Pizza Galleria and how they could visit the outlets themselves. This surge in interest and foot traffic underscores the influential role that television appearances can play in driving brand awareness and customer engagement.
For Pizza Galleria, Shark Tank India served as a catalyst for growth, opening doors to new opportunities and expanding their customer base exponentially. Despite the initial setback of investor rejection, Jangra’s resilience and the quality of his product ultimately won over the hearts of consumers, reinforcing the notion that perseverance and belief in one’s vision can lead to remarkable success.
As Pizza Galleria continues to ride the wave of momentum generated by their Shark Tank India appearance, their story stands as a testament to the transformative power of television exposure and the enduring appeal of a delicious slice of tandoori paneer pizza.
