Kiran Rao on Leveraging Aamir Khan’s Star Power for “Laapataa Ladies”

Kiran Rao, the director of “Laapataa Ladies,” recently opened up about her relationship with her ex-husband, Aamir Khan, shedding light on how she strategically utilizes his star power to promote her films. In a candid conversation with Bollywood Bubble, Kiran Rao unabashedly admitted to leveraging Aamir’s influence to ensure the success of her “small film” at the box office.

When asked if Aamir’s star power facilitates easier promotion of the film, Kiran responded with humor and honesty, stating, “Absolutely! I toh fully use him. I use his star power wherever I can.” She further elaborated on her approach, emphasizing the need to maximize exposure for their modest production. Kiran unabashedly embraces the opportunity to feature Aamir in promotional materials, recognizing the impact it has on drawing audiences to their project.

“Laapataa Ladies,” beyond its intriguing premise of two swapped brides navigating unfamiliar territories, delves into themes of self-discovery and new beginnings amidst vulnerability. Described as a clean comedy and a wholesome entertainer, the film has garnered positive reviews, with Hindustan Times highlighting its appeal as a perfect family watch.

For debutants Nitanshi and Pratibha, the film serves as a platform to showcase their talents in roles that offer depth and substance. Kiran Rao’s direction brings to life a narrative that resonates with audiences seeking engaging storytelling coupled with light-hearted humor.

As “Laapataa Ladies” prepares to charm audiences with its relatable storyline and endearing characters, Kiran Rao’s candid remarks shed light on the collaborative spirit behind the scenes, where the amalgamation of talent and star power converges to create cinematic magic.

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