Apple Vision Pro Hits Shelves: Exploring the Tech Marvel Behind the $3,500 Innovation
Apple enthusiasts can now get their hands on the latest innovation, the Apple Vision Pro, but the hefty price tag of $3,500 (around Rs 2.8 lakh) has raised eyebrows. Apple CEO Tim Cook, during a recent earnings call, addressed the pricing concerns, shedding light on the remarkable technological advancements packed into the mixed-reality headset.
Cook emphasized that the high price reflects the incredible technology integrated into the Apple Vision Pro, built on a foundation of 5,000 patents, showcasing Apple’s unwavering commitment to cutting-edge technology. Addressing the skepticism about pricing, Cook stated, “If you look at it from a price point of view, there’s an incredible amount of technology packed into the product.” He highlighted the inclusion of two Apple Silicon chips and the availability of 600 new apps and games tailored for the device.
The Apple Vision Pro introduces spatial computing, enabling wearers to seamlessly integrate digital content into their physical surroundings. This technological marvel is the result of years of innovation, spanning silicon advancements, display technologies, and significant progress in AI and machine learning.
Cook delved into the pivotal role of AI in the Apple Vision Pro, stating, “It’s, of course, built on many innovations that Apple has spent multiple years on, from silicon to displays and significant AI machine learning — all the hand tracking, the room mapping, all this stuff is driven by AI.”
As the Apple Vision Pro becomes available to consumers, it stands as a testament to Apple’s relentless pursuit of innovation, delivering a mixed-reality experience that blends the digital and physical worlds in a way that was once thought to be in the realm of science fiction.